An XML sitemap is used to help search engines
As soon as a page is indexed, it is eligible to appear when relevant to a user’s search query. Retrieval Search engines search their index database for results relevant to the search query, then retrieve those results and rank them according to what looks to be the most useful to the user. XML sitemapunderstand the structure of a website. It’s basically a map that shows search engines what pages are on a site and how they’re related. This can be especially helpful if a website has a lot of content or if it’s regularly updated.Theis a file used to control which files search engine spiders can access on your website. The file is located in the root directory of your website. Structured data Structured data is a specific format for organizing information on a website. This CY Lists format can be used by search engines to understand the contents of a page, and provide more relevant results to users. Structured data also makes the SERPs more informative by triggering knowledge panels, featured snippets, and event snippets. Technical SEO audit tools Here is a list of the tools you can use for your audit.
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Screaming Frog SEO Spider Technical SEO tool Screaming frog interface We covered Screaming Frog extensively in our Learn SEO guide. Basically, it crawls your links and gives you an overview of what’s going on in your website: Your 404s, duplicates, missing metadata, and more. Learn SEO The Complete Guide for Beginners Landing Page Download: Learn SEO: The Complete Guide for Beginners SE Ranking New SE Ranking Website Audit Tool Dashboard 3 A paid tool I’ve found to be useful as well for auditing is SE Ranking. The best part for me about this tool is that the report interface is so clean and intuitive. You can check out our review for SE Ranking’s website audit feature here.
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